Marketplace Businesses for sale in Australia
35351 Established Online Jewellery Store - Home Operated BusinessBrisbane Region, QLDView moreAsking price:AUD $25 000
35351 Established Online Jewellery Store - Home Operated BusinessPerth Region, WAView moreAsking price:AUD $25 000
35351 Established Online Jewellery Store - Home Operated BusinessSydney Region, NSWView moreAsking price:AUD $25 000
36549 Fully Established & Flexible Online Store - Pilates & Yoga AccessoriesGold Coast Region, QLDView moreAsking price:AUD $75 000
UNDER OFFER - Online Store – Colorbond Touch Up Texters – National OpportunityAdelaide SAView moreAsking price:AUD $70 000
Established Online Fashion Rental Marketplace - National ReachGold Coast Region, QLDView moreAsking price:AUD $250 000
Low-Maintenance Online Homewares Business with Wholesale OptionsAdelaide SAView moreAsking price:AUD $49 000
Established Luxury Resale PlatformSydney Region, NSWView moreAsking price:AUD $700 000
Business for sale by regions of Australia
FAQ
- How can I tell whether marketplace activity represents real demand?Examine completed transactions, repeat buyers, active sellers, cancellations and time to match by category and location. Separate paying participants from dormant registrations and subsidised activity, then test whether the marketplace remains useful without the seller manually arranging its best transactions.
- Should a marketplace be valued on gross merchandise value or revenue?Reconcile transaction value to actual commissions, listing fees and subscription receipts. Deduct refunds, incentives, payment costs and chargebacks, and distinguish seller funds from platform income; headline transaction volume can overstate the cash available to operate the marketplace and reward its owner.
- What consumer-law role does the platform actually perform?Map whether the business sells its own products, acts as intermediary or runs auctions, then review customer-facing representations and contracts. ACCC guidance distinguishes these models; do not assume that describing a business as a marketplace removes all consumer-law responsibilities.
- How should a buyer assess product-safety controls on a goods marketplace?Inspect seller onboarding, listing checks, complaint channels and processes for removing unsafe or recalled products. Review cooperation with regulators and evidence of past corrective action, because Product Safety guidance expects marketplace hosts to help prevent unsafe goods being offered.
- Which seller and buyer relationships can actually transfer with the platform?Review membership terms, enterprise agreements and privacy notices alongside the proposed deal structure. Identify consent or assignment requirements and use de-identified customer evidence during diligence, then test revenue concentration among the sellers most likely to leave after ownership changes.
- Could payment settlements conceal a working-capital shortfall?Reconcile provider balances to seller payouts, refunds, chargebacks, credits and unsettled transactions. Identify restricted reserves and contractual payment obligations, then model the cash needed after completion; money temporarily held for marketplace participants should not be treated as freely available acquisition cash.

