36567 - Growing Health Food Business | Wholesale + E-commerce

Description

Business type: health food brand

Product category: premium bliss balls

Sales channels: wholesale and eCommerce

Operating model: owner managed

Shopfront: none

In-house manufacturing: none

Business overview

Established Australian health food brand specialising in retail-ready bliss balls.

Wholesale channel: established

Online sales channel: established

Contract manufacturing: in place

Products

Gluten-free: yes

Dairy-free: yes

Wholefood ingredients: used

Artificial flavours: none

Artificial preservatives: none

Selected organic ingredients: used

Packaging

Packaging format: recyclable

Sustainability positioning: established

Wholesale

National wholesale relationships: established

Stockist network: established

Distributor relationships: established

eCommerce

Online sales channel: established

Social media presence: active

Operations

Lease: none

Equipment burden: none

Manufacturing: outsourced to contract manufacturer

Finished stock: produced sale ready

Order processing systems: in place

Stock control systems: in place

Account management systems: in place

Growth

• Expand wholesale distribution
• Increase marketing activity
• Increase repeat online sales
• Expand product range
• Add additional sales channels

Buyer profile

Owner-operator: suitable

Existing food brand: suitable as a bolt-on acquisition

Relocatable business buyer: suitable

Opportunity

Established Australian health food brand.

Contract manufacturing in place.

Wholesale and eCommerce channels established.

No shopfront or in-house production.